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Project Spotlight: Food Truck

  • Writer: lammgiang
    lammgiang
  • 3 days ago
  • 2 min read

Old-School Hong Kong Action-Comedy Vibes



References and inspirations:

I love the golden era of Hong Kong cinema from the 1970s to the 1990s. There are many classic action and kung fu fighting scenes that are highly iconic and memorable. I am also a fan of Chinese calligraphy and the energy it carries. For me, it is a way to learn about and celebrate Eastern culture.


Legendary Weapons Of China (1982)

Directed by Lau Kar Leung





Drunken Master | 醉拳 (1978)










How it started:

It all began as a food truck design for a school project. I wanted to stand out, so I made something unusual. Assuming most of my classmates would design theme park, taco, or ice cream and burger trucks, I decided to mix ancient and modern Chinese themes. Here are a few early sketches in pen and ink.

Various design sketches.
Various design sketches.

Using a car engine as a fire oven! A cooking scene in the neighborhood, where people are eating and playing mahjong.
Using a car engine as a fire oven! A cooking scene in the neighborhood, where people are eating and playing mahjong.

Its evolution over the years:

I let the project sit for a while and eventually picked it up again. I reworked the theme and did a few mockup illustrations for game and film concepts, bringing more comedic and action-driven qualities to the project.

Added some silliness into the work.
Added some silliness into the work.
One of the big bosses.
One of the big bosses.
A mockup for a beat 'em up game.
A mockup for a beat 'em up game.
A mockup for a beat 'em up game.
A mockup for a beat 'em up game.

Keep pushing:

I pushed myself one more time, leaning into a more graphic style with heavy brush strokes, dramatic cinematic lighting, and a strong reliance on reference images.

The Boxing Kid
The Boxing Kid
Using Big Trouble in Little China as reference
Using Big Trouble in Little China as reference
The lighting creates more tension.
The lighting creates more tension.
Fighting is a part of life.
Fighting is a part of life.

This project has been a massive milestone in defining my visual style, blending the high-energy spirit of classic Hong Kong cinema with dramatic, atmospheric lighting. It’s a world I’m continuously building upon and expanding. To see the full collection of character designs, game mockups, and environment concepts, head over to the main project page here.

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